Answers before you choose
DojoGenie school-owner FAQ
DojoGenie is marketing and lead-management software for martial arts school owners and their teams. Here are practical answers about what it includes, what your team still handles and what to check before subscribing.
By DojoGenie · For martial arts school owners in the USA and Canada
Who is DojoGenie for?
DojoGenie is for martial arts school owners and authorised staff who prepare marketing campaigns, collect enquiries and organise follow-up. It is not a directory for parents looking for nearby classes. Set your school’s actual programmes, styles and age groups so content fits your audience.
What can DojoGenie help my school do?
Create campaigns and visual assets, build enquiry funnels, organise leads, manage birthday, pizza and ninja party bookings, promote community events, run referrals and review requests, prepare videos and plan social content. The Local SEO Pack supports local-search content preparation. Your team checks the details and handles the customer conversation.
What does DojoGenie cost?
DojoGenie costs $199 per month or $1,990 per year for each school. Unlimited manager and staff logins are included for that school. Each additional school requires its own subscription. Review the pricing page and checkout terms for the current offer before paying.
Is there a trial, and do I need a credit card?
A 14-day trial is available without a credit card. You can explore the school’s marketing workflows before choosing a paid subscription. Continued access after the trial requires a qualifying subscription; there is no ongoing no-cost plan.
Can I cancel my subscription?
Yes. You can cancel anytime without a notice period. Cancellation stops renewal at the end of the current billing period. Refunds and cancellation are different: review the refund and cancellation policy for the terms that apply to your purchase.
Can my staff use it, and can I manage multiple schools?
Yes. Owners can work with authorised managers and staff, with unlimited logins included for a subscribed school. DojoGenie supports selecting and working across schools you are authorised to access. Leads and other school-owned records belong to the selected school; each school is billed separately.
Do I need marketing experience?
You do not need to write every campaign from scratch. Start with your school profile, a programme and a clear goal, then use the campaign tools, marketing course and Help Chat. You still need to verify the offer, dates, images and communication permissions, and decide who will follow up with enquiries.
Can I edit AI-generated posts, designs and funnels?
Yes. You can edit campaign content and funnel details and use the design tools to adjust template text, fonts, colours, photos and optional school branding. Review generated content before sharing: AI can make mistakes, and you must check claims, permissions and suitability for your school.
Does DojoGenie guarantee leads or enrolled students?
No. DojoGenie helps create offers, capture enquiries and organise follow-up; it does not guarantee lead counts, attendance, enrolments, revenue, search rankings or AI recommendations. Results depend on your offer, audience, capacity and follow-up. Compare enquiries, booked trials, attended trials and enrolments separately.
Can I see where my leads came from?
The Leads Board shows recorded sources, campaign information, lead types and performance charts. DojoGenie supports campaign tags, UTM attribution and referral detection. Attribution depends on the information available when an enquiry is submitted; it is not a guarantee that every lead’s full journey can be identified.
Do I need GoHighLevel?
DojoGenie has its own campaign, funnel and lead-management tools. To push leads or scheduled social content to GoHighLevel, you need a GoHighLevel account with valid connection credentials and the appropriate location settings. Check connection and delivery status before relying on an automation; a DojoGenie subscription does not provide another service’s account.
Does it replace my school billing or attendance system?
Not automatically. Marketing, lead management, payments and attendance are different requirements. Test the workflows your school needs and check any integrations before replacing your existing system or importing family records.
Can schools in the USA and Canada use DojoGenie?
The public guides and marketing workflows are aimed at martial arts school owners in the USA and Canada. Adapt campaigns to your school’s actual location, language, calendar and consent requirements. Check supported services and payment terms for your school; regional guides do not promise a local office, French-language interface or Canadian-dollar billing.
What should I check before uploading student photos or sending messages?
Use only records and images your school is authorised to process and publish. Get appropriate parent or guardian permission where needed, minimise sensitive information and respect opt-outs. A party RSVP is not blanket marketing consent. Review the privacy, data-processing and messaging policies and seek qualified advice for your school’s obligations.
Put the next step into practice
Ask about your school in a demo · Try DojoGenie